Sunday, 1 November 2015

A Brand New Brand Phone

Rumours have been bubbling away that Pepsi is set to launch a smartphone – and now the fizzy drinks firm has confirmed they are true. Leaked image and details of a budget Android handset called the Pepsi P1 emerged earlier this week and PepsiCo have said that a 'line of mobile phones and accessories' will launch in China in just a few months. One handset, the P1, is predicted to boast features including a 5.5-inch screen, fingerprint scanner and 13-megapixel camera. Available in China only, this effort is similar to recent globally licensed Pepsi products which include apparel and accessories. Pepsi has no plans to get into the mobile phone manufacturing business, but we are committed to engaging with consumers in innovative ways to grow our brand.