Amsterdam has become the world's first capital city to ban public advertisements for both meat and fossil fuel products. Since 1 May, adverts for burgers, petrol cars and airlines have been stripped from billboards, tram shelters, and metro stations. Politicians in the city say the move is about bringing Amsterdam's streetscape into line with the local government's own environmental targets. These aim for the Dutch capital to become carbon neutral by 2050, and for local people to halve their meat consumption over the same period. Removing that constant visual nudge, she says, both reduces impulse buying, and signals that cheap meat and fossil heavy travel are no longer aspirational lifestyle choices. "The climate crisis is very urgent," says Anneke Veenhoff from the GreenLeft Party. "I mean, if you want to be leading in climate policies and you rent out your walls to exactly the opposite, then what are you doing?
BBC - How would you feel as a meat producer following this ban? Will other cities follow?
