Monday 13 June 2022

TikTok Toxic Culture

TikTok is investigating claims of an aggressive work culture after a senior executive at the firm allegedly said he "didn't believe" in maternity leave. It follows a probe by the newspaper which alleged a staff exodus from TikTok's London offices. According to the FT, the launch of TikTok Shop - the firm's livestream shopping feature - in the UK prompted a number of staff to leave and complaints about an aggressive culture that goes against typical working practices in Britain. The newspaper also carried reports of long working hours, with members of the ecommerce team saying they are expected to regularly work more than 12 hours a day. The Financial Times (FT) reported that Joshua Ma has now stepped back and been replaced in his role leading the social media firm's UK ecommerce team.