Friday, 4 January 2013

'Too Graphic' Anti-smoking Ad Faces Censure

A Government anti-smoking ad showing a cancerous tumour growing on a cigarette as it's smoked is facing censure after the advertising watchdog received a flurry of complaints the advert was too graphic. Do you believe this information provision to correct the market failure caused by cigarettes has gone too far? Do these adverts even help correct the negative externalities and reduce the demand for smoking?