Sephora celebrated the official opening of two highly anticipated North East stores at Eldon Square in Newcastle and Metrocentre in Gateshead. As the fourth and fifth additions to Sephora’s growing UK portfolio, these new beauty destinations have already made a significant impact, with thousands of eager customers queueing to be among the first to step inside the stores. Before the official opening time of 9:13 AM—symbolically chosen to match the Friday, 13th September date—excitement filled both locations as customers arrived as early as 5 PM the previous day. As a special Friday the 13th twist, lucky customers received product gifts and Sephora merchandise throughout the morning. With Sephora’s continued expansion in the UK, the North East openings mark a significant milestone in bringing the brand’s world-class beauty experiences to new regions.
