Thursday 20 October 2022

Coco Chocolatier Takes On Tony

Premium chocolate maker Coco Chocolatier is hoping to challenge Tony’s Chocolonely with two new retail brands. The supplier has debuted Up Up, a “slave-free” tablet brand that uses single-estate cocoa from a plantation in north Colombia, which is then turned into chocolate in Bogotá. The business teamed up with Swiss NGO Slavefreetrade to ensure every step of its production is traceable. It also hoping to challenge free-from chocolate brands such as Hip with Otherly, a new vegan chocolate brand made using oat milk. Both brands have debuted with a quartet of 130g bars. Up Up has rolled out Milk Chocolate, Dark Chocolate, Sea Salt & Lime, and Salted Caramel flavours (rsp: £3.50/130g).