Friday 25 June 2021

Lego Bottle Bricks

Toy giant Lego is aiming to put bricks made from recycled drinks bottles on shelves within two years. Lego makes about 3,500 different bricks and shapes, but faces the challenge of coming up with a sustainable product that can last years - decades, even. The goal is to find a product good enough that people don't notice the difference, said Lego's Tim Brooks. The next stage will be to add colours to the prototype bricks, and test them with children and adult fans. Lego said it would initially get soft drinks bottles from the US to make its new plastic toy parts. It said plastic recovered from the oceans would not be suitable as it is typically too degraded. A number of firms are making products from recycled plastic as sustainability becomes more important to customers. Lego said that many customers, both children and adult, were asking for more sustainability when buying products in general, and had contacted the firm to say so. Lego makes between 110 and 120 billion plastic pieces per year, and about 80% are currently made from ABS.