Legendary Italian designer Giorgio Armani, who passed away at the age of 91, leaves behind a legacy not only of timeless fashion but also of remarkable entrepreneurial achievement. Armani began his career in fashion as a window dresser and sales assistant before launching his own brand in 1975 with business partner Sergio Galeotti. His entrepreneurial spirit was evident in his ability to identify market gaps—introducing relaxed tailoring for men and empowering professional women with elegant, functional suits. Armani maintained full control of his brand empire, which expanded into perfumes, hotels, restaurants, and home furnishings, generating billions in revenue. He was known for his hands-on leadership, even personally arranging boutique displays well into his 80s. Armani’s success was built on a clear vision, independence of thought, and a relentless work ethic, making him a powerful example of how creativity and business acumen can combine to build a global brand.
What entrepreneurial qualities did Giorgio Armani demonstrate throughout his career, and how did these contribute to the global success of his brand?