Only 100 Cod Left In The Sea

Overfishing has left fewer than 100 adult cod left in the North Sea it was reported. Consider the supply and demand and the effects on price of this scarce resource.

100 Fish In The Sea

Every Litte Hurts

Tesco rebrands its Value range as they try to relieve consumers of the embarrassment of buying the cheapest products on its shelves. Some excellent reading about the concept of inferior goods within this article for all Economists to take a look at.

Tesco Rebranding 

Tutor2u App Out Now

The brand new tutor2u app is out now and is free to download. Test your knowledge of key topics on-the-go with this brand new revision based app. 

Britain's Coolest Brand is...

Aston Martin has been top of the annual cool brand survey for six out of the past seven years. Follow the link to see if Apple have managed to knock them off their top spot as the coolest brand in the UK.

Coolest Brand UK

Busy With The Fizzy

The iconic SodaStream brand of the 1970s & 80s is making a comeback, claiming to be both environmentally-friendly and kinder to our ever-expanding waistlines. 

SodaStream Comeback

Even Slimmer PS3

Sony is launching two slimmer versions of its PlayStation 3 console to boost sales of the ageing games machine. A classic example of product life cycle extnesion strategy, but will it work?

Slim PS3

Intro To Market Strutures

A video introduction to Market Structures for all A2 Economists to take a look at before next weeks lessons. Enjoy!