The nation has gone pickle-mad, and KFC is officially giving them their moment to shine. From 23rd March, KFC is launching a full-on Pickle takeover across restaurants nationwide – dialling up the tang, the crunch and the briny goodness for four weeks only. This is not a polite little gherkin on the side.It’s pickles in their main-character era, paired with KFC’s iconic fried chicken – a match made in heaven. Straight from your For You Page to your cup, the Pickle Pepsi Max taps into the viral pickle-drink obsession. Served with a side of pickle juice, you can mix in as much as you like for a fizzy, customisable mash-up. Big on crunch, tang and full-on flavour, the takeover is all about giving pickle fans exactly what they’ve been craving. And the timing couldn’t be better. The UK is currently in the grip of full-size pickle-mania. On TikTok, #pickles has racked up billions of views, fuelling viral taste tests, fried-pickle hacks, pickle juice shots and chaotic kitchen experiments.
