A pizza covered in Heinz baked beans is now available to buy in supermarkets. These pizzas can be purchased for £3 from Iceland and feature a crispy base topped with tomato sauce, mozzarella, cheddar cheese and, of course, the brand’s famous baked beans. But this isn’t the first time the unusual pizza has hit supermarket shelves. In fact, it seems Heinz has resurrected the pizza after a 19-year hiatus – as it was previously sold in the 90s and disappeared from stores in 2003. The baked bean pizza is one of many items the brand is pushing this year, including Heinz Beanz Burgerz, Heinz Beanz Bowls and, of course, Heinz Beanz Filled Hash Browns. And it seems baked bean lovers should expect more to come. Sophie Higgins, the head of growth platform, New Ventures at Heinz, says: ‘This is our fourth foray into the freezer aisles for Heinz Beanz over the past year, following the launch of our first frozen ready meals range – Beanz Burgerz, Beanz Bowlz, and Beanz Hash Browns. ‘But we don’t plan on stopping there. Make sure to watch this space for even more exciting Beanzy news.’
