Valentine's planning and spending is set to commence today with dating activity increasing by 55 per cent this weekend according to research from eHarmony.co.uk. Brits are predicted to spend £1.9bn on Valentine's Day celebrations this year, up from £1.3bn last year, with the average per person spend estimated to be around £53.38. In terms of spend break down £557m will be splashed out on dinners, £461m on gifts, £211m on flowers, £173m on drinks, £115m on chocolates and £57m in cards alone. Around the world 1 billion cards will be sent which make it the second biggest card sending day of the year.
Love Is In The Air
